Wayfair Heart Home Conference Sessions and Speakers Announced!

Remember when I announced the Wayfair Heart Home Conference a few weeks ago?

Wayfair Heart Home Conference

I’m excited to announce the speakers at the conference, including myself! Yup, I’ll be speaking on a panel entitled “How I Did It: Hitting the Social Media Jackpot” and I cannot wait to share my blogging journey, as well as how much this field has changed since 2008.

Heart Home Sessions and Speakers – Friday, October 2

Opening Keynote

  • Maxwell Ryan, CEO & Founder, Apartment Therapy

Shiny and New: 2016 Design Forecast

  • Catherine Dash – freelance editor and former market editor, Lonny Magazine
  • Tod Schulman – creative director, Pantone Color Institute
  • Christina Shanahan – senior editor, InStyle
  • Orlando Soria – west coast creative director, Homepolish

Pitch Perfect: Stepping Into the Media Spotlight

  • Jennifer Fernandez – deputy editor, Lonny Magazine
  • Jane Francisco – editor in chief, Good Housekeeping
  • Ellen McGauley – home editor, Coastal Living
  • Stephanie Sisco – home editor, Real Simple

How I Did It: Hitting the Social Media Jackpot

  • Amy Bellgardt – founder, Mom Spark
  • Jon Huang – founder, Manny & Friends
  • Audrey McClelland – founder,
  • Ashley Rose – founder, Sugar & Cloth

From Passion to Profit: How to Monetize Your Brand

Moderator: Dan Mazzarini – Wayfair’s 2015 Trade Tastemaker Designer of the Year, interior designer, BHDM Design

  • Peyton Lambton – star of HGTV’s “Going Yard”
  • Abby Larson – editor and founder, Style Me Pretty
  • Tracey Noonan – co-founder, Wicked Good Cupcakes
  • Mandy Kellogg Rye – founder and creative director, Waiting on Martha

Get Reel: Cracking the YouTube Code

  • Christiane Lemieux – founder, DwellStudio, and executive creative director, Wayfair
  • Vickey Montgomery – head of industry, retail, Google
  • Meg Allan Cole – creator, Meg Allan Cole Crafts
  • Jennifer McDonnell – vice president, partnerships, Kin Community  

Be Fearless: Build and Protect Your Brand

  • Mat Sanders – creative director, MyDomaine
  • Alexandra Ferguson – founder and CEO, Alexandra Ferguson
  • Meredith Mahoney – founder and design director, Birch Lane
  • Emily Wright – brand partnerships agent, music, Creative Artists Agency

To register for Heart Home and for additional information on programming and speakers, visit:

Wayfair is sponsoring my travel, ticket and accommodations for the Heart Home conference.